PageLogic takes complex technical concepts and transforms them into high-quality online or print content.
Scott Moffatt has 20 years experience designing and developing technical and instructional content and working with subject matter experts. He is a qualified instructional designer with experience across many industries.
Developing bite-size content for online learning along with supporting illustration is a speciality.
If you have a technical writing or instructional design project and need quality material developed quickly then contact Scott on 0407 541 448.
Content development – guiding principles
- Structure – Readers will take on new concepts more readily when the underlying structure is made clear. We use proven techniques to reveal the bigger picture and then focus in on the key points.
- Simplicity – Getting a message across using the simplest and least number of words is no easy task. During the development process we are always asking: Is there a simpler word for this? Do we need to go into this? Are words necessary – could an illustration do the job better?
- Completeness – Your content needs to cover all the essential facts and concepts without becoming overly detailed. By focussing on the goals of the message we can ensure your audience gets all the information they need – no more, no less.