Are prepaid website maintenance packages worth it?
Have you ever outlaid cash for something like an annual gym membership or course only to find your initial enthusiasm wanes some time around two or three months in? Shelling out for a set price website maintenance package you may experience something similar.
The thinking is that investing a sum on a maintenance plan upfront will be more cost-effective. The knowledge that you’ve invested in maintenance also helps keep your website front of mind or at least that is the theory. Unfortunately after an initial flurry of activity the pressures of work and life get in the way. Unless your website is a highly critical part of your business strategy then this is the reality for most website owners.
Website maintenance in the real world
Many businesses that are building their web presence do not evolve their websites according to a schedule. Their websites need attention on an as-needed basis and are not tied to any predictable update cycle.
While we all want to be more strategic in the way we approach our online presence, in reality we are all very busy and tend to react to events and circumstances as they occur. We may have a general idea of how we want to develop our web presence but we end up attacking parts of the plan as and when we can devote time and money to them.
So what you really need is a flexible and responsive provider who can action jobs quickly and cost effectively. That’s what PageLogic offers in our website management service.
Are set price website maintenance packages ever a viable option?
Sometimes. In our experience the only business or organisation that is well served by a set price maintenance package are those with regular (e,g, weekly, monthly) updates that are of predictable scope. This way the web maintenance provider and the client can negotiate a feasible package that works well for both parties. The website maintenance provider can develop a highly efficient process for maintaining the site and keep costs down.
What about basic security maintenance?
This is one other type of maintenance package that makes good business sense. Your WordPress installation, theme and plugins need to be updated regularly to protect you from online threats and any update related issues need to be resolved.
Interested in discussing your website management needs?
If you’d like to know more details call us on 0407 541 448.